Yesterday Miller Lite issued a press release announcing a new rewards program. You collect "Taste Points" and submit them for a chance to win prizes. You can form a group of friends who pool their points for a greater chance at a prize. It's tied to Facebook. It's kind of complicated, so if you think this is something you'd be interested in, here's the link.
"Our Taste Points program will reward loyalty in a very cool and multi-faceted way, utilizing unique codes on specially marked packages of Miller Lite in concert with popular social-media platforms such as Facebook and foursquare."
Go to the Miller Lite website to participate. It starts May 1. (Thanks Karen S)
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